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    Double Your Business Income – Part 2: Fill Your Business Through Word of Mouth Marketing

    ByCaroline Gikonyo February 10, 2016

    In the second part of the double your business income series, I’ll look at word of mouth or referral marketing. Part 1 in this series examined how you can increase your income by improving your customer service experience. Word of mouth marketing is a topic I’m up close and personal with because it is the…

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  • Business Growth

    3 Steps to Double Your Business Income – Part 1: Customer Service

    ByCaroline Gikonyo February 3, 2016

    The year is one month gone and it feels like January just flew away. I can safely bet that you set goals to increase your revenue this year. Maybe you want to double your business income compared to last year. Maybe you shot for the moon and decided to triple, quadruple or even 10x your…

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  • Start a Business

    Why You Need a SWOT Analysis Before Startup

    ByCaroline Gikonyo February 2, 2016

    Starting a business without conducting a SWOT analysis is risky. SWOT will give you clarity about the viability of your business idea.

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  • Start a Business

    How to move smoothly from employment to business

    ByCaroline Gikonyo January 29, 2016

    Many people long to quit their jobs and move from employment to business. The reasons for wanting to go into business vary, ranging from wanting to be your own boss to wanting to create and grow a business out of something that satisfies you. What holds most people back when they consider moving from employment…

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