Practical articles on starting, running, marketing, and growing a business. This archive preserves earlier work and resources for readers interested in entrepreneurship and business development.
Includes: Business Growth; Marketing; business-related Behind the Scenes articles.
One year ago today, I made a decision to concentrate on one blog and see where that would take me. I’d been blogging for 2 years and had already started and abandoned 3 blogs within that time. It was time to get serious. The journey to committed blogging is not an easy one and the…
In the second part of the double your business income series, I’ll look at word of mouth or referral marketing. Part 1 in this series examined how you can increase your income by improving your customer service experience. Word of mouth marketing is a topic I’m up close and personal with because it is the…
Over the course of my work, I’ve noticed that most women are very uncomfortable when talking about their business. Many expect to receive recognition without having to blow their own trumpet. Here are some tips to help increase your confidence and promote your business effectively. 1. Focus on your strengths not your weaknesses Whatever you put your attention…